SeedFuture designs immersive journeys into ecological farming landscapes - where farmers and local partners are the teachers;
The learning travels home with participants who shape food, capital, and culture.
Our Approach
How
We curate experiences and direct encounters that turn reality at origins
into something people can trust, support and advocate for.
We make what's working visible.
Why
Because trust is weak, origin is often abstract, and farmers and operators doing the most important work rarely have the visibility.
We exist to close that gap.
Who We Bring Together
Producers
Producers practicing ecological stewardship, ready to share their knowledge and practices with the world.
Operators
Buyers and sector builders ready to commit to intentional sourcing, equitable partnerships, and resilient markets.
Impact Capital Enablers
Funders and programme leaders supporting the long-term work of regenerative agriculture, local value chains, and community-led projects.
Changemakers
Founders, NGO leaders, and creative practitioners using innovation, advocacy, and storytelling to help shape the food systems ahead.
About Us
An Wang
An is an ecosystem system builder working at the intersection of food, community, and regeneration. As founder of SeedFuture, she creates platforms for collaboration and market activation that strengthen local ecosystems and the people who steward them. Her background spans impact investing, startups, and social innovation.
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Fernando Russo
Fernando is the co-founder of Meraki Impact and CEO of a single-family office based in Brazil and the Netherlands. Since 2017, he has focused on investing in regenerative food systems, supporting large-scale farms in transitioning to regenerative agriculture and finding new ways to channel investments to regenerative projects in Latin America.
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Hanson Gong
Hanson is a systems change agent. He is the Managing Partner at Oogway Capital, a family office investment vehicle focused on early stage private equity impact investing. He also heads a family foundation, which enables him to use a blended finance approach and leverage catalytic capital.
Ananda Coutinho
Ananda is a human rights lawyer turned regenerative tourism practitioner. With a master’s in sustainable tourism and a deep interest in food systems and gastronomy, she guides hospitality destinations to build regenerative thinking from the inside, making tourism a force of transformation.
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Dave Chen
Dave is the CEO and Chairman of Equilibrium Capital, reflecting his longstanding interest in sustainability and capital markets. He has also been active in the sustainable wine and coffee space, including work in Oregon rooted in sustainable vineyard farming practices.
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Roger Pho
Roger is an entrepreneur and family business executive based in Indonesia. He leads PT Sarana Daun Hijau, a biofertilizer company advancing ecosystem restoration through localized, high-performance inputs for crops like coffee and cacao.
Ready to be part of it?
We are opening up origin journeys and events for people who want to know where their coffee come from.
Drop your info and you'll hear from us first.
No spam. Just signal.
Get in Touch
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